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Not every player wants what’s on the shelf—and that’s exactly why I started winding my own over 30 years ago.
In the early ’90s, I tried every pickup I could find. None gave me the tone I was chasing, so I built my own. That decision shaped my sound, my career, and eventually became BTone.
If you’ve been chasing a tone that doesn’t quite exist yet, I can help you build it. Every custom set is hand-wound, voiced, and tuned specifically for you.
What You Get
Tone Consultation
We’ll map your sound, setup, and goals.
Custom Voicing
Designed to match your tone, feel, and attack.
Hand-Wound
Built one at a time with precision and care.
Ground-Up Design
Your tone from the first wrap to the final test.
Get Started
Download and fill out the Custom BTone Pickup Voicing Form, then send it to james@thebtone.com.
We’ll schedule a free consultation call and provide a no-obligation quote based on your specs.
It’s completely free to start—no commitment required.