signup to our newsletters
BUILT BY A PLAYER!
BTone pickups are hand-wound by James Buddy Rogers — a touring, recording, and JUNO-nominated blues guitarist with decades of real-world experience.
Every pickup is shaped by life on stage and in the studio — not by mass production or marketing trends.
BUILT BY HAND TESTED BY EAR TRUSTED BY PLAYERS


Built to Last, Backed for Life
Your pickups are the heart of your sound. They take the hits, the heat, and the long nights — and they deserve protection that lasts.
That’s why every BTone pickup is backed by a Lifetime Warranty. No forms. No fine print. No runaround. Just honest craftsmanship, dependable performance, and tone you can trust for the long haul — on stage, in the studio, and everywhere in between.
TONE VAULT
An exclusive program for original BTone owners that lets you swap your pickups if your sound, gear, or playing style changes — without starting over or buying a whole new set.
Built for players who evolve, the Tone Vault keeps your investment working for you as your tone grows.
“
For me, the Tone Vault represents what BTone stands for—supporting players for life. Your tone won’t stay the same forever, and you shouldn’t feel stuck with one sound. This program gives you the freedom to explore, adapt, and stay inspired.
James Buddy Rogers
Hand-Wound Craftsmanship
Each pickup is individually hand-wound using premium materials, precision-tested, and carefully tuned for musical response and balance.
You’ll hear it in the attack, feel it in the sustain, and trust it every time you plug in — on stage, in the studio, and everywhere in between.
FOLLOW US FOR MORE
Real Tone. Real Trust.
There’s no marketing gimmick here — just tone that speaks for itself.
BTone is for players who care about feel, response, and authenticity.
If you can hear the difference, you’ll know why BTone exists.
